Blog Management Services
We have all heard the phrase for years now - “Content is king”. When it comes to user experience and search engine optimization, this phrase could not be more true. To be a success in the digital space, companies today must know what content is right for their brand and how to tell that story in a way that drives traffic - which leads to conversions and revenue.
There is no better place to accomplish these tasks than your website’s blog. Here at Vegau, we know that blogging is an ongoing endeavor, as it takes time and resources to maintain a vibrant blog. Whether in Maryland, Virginia, Washington, DC or across the country, we have implemented blog strategies for large and small businesses, technical organizations, the enterprise, and more. Our blog management services help organizations connect with their audience by providing exclusive, resourceful and valuable content published on their website.
What Our Team Can Do for Your Brand
It doesn't matter if you have a large or small business, or if you are here in Maryland, DC, Virginia or beyond - we realize that each business has their own story to tell. At Vegau, we can seamlessly collaborate with your internal team to enhance their capabilities of telling your brand’s story. We aim to make it easy for your organization’s contributors, as we offer a variety of options for the collaborative process.
• After a blog review and audit, we make recommendations for improvement and implement them
• If you do not yet have a blog, we can design and build one for you, allowing it to serve as an extension of your current website
• Research to determine best structure for your blog
• Continuing research of your audience
• Research to determine topic choices, and then create a content calendar
• Monitor your blog’s data and analytics – showing what posts are most read, where your traffic comes from and where visitors go on your site after reading your blog
• Examine guest blogging opportunities with other bloggers
• Stay on top of trending topics so newsworthy content can be rapidly created
• Creation of an editorial calendar and contributor consulting
• Optimize all blog content for search engine optimization before publication
• Schedule publication times to to allow for best reader acquisition
Blog Copywriting Services
If your company does not have the time or resources for blogging, our experts can do everything blog-related for you. We have highly skilled, professional researchers, SEO-savvy creative copywriters, and web developers, all of whom are experienced in every style from fun, light content to technical writing - and everything in between. We set out to understand who you are and what your brand is about. We will refine your company style and voice, together, and maintain a consistent projection of it with every sentence written.
In addition to digital marketing services, your blog will be enhanced with our larger scope of SEO, paid advertising services - all of which will be aligned with the editorial content calendar we create and manage for you.
If you are interested in us helping to provide your organization with professional, results-driven blog management services, contact us today!