Recent Posts by Wes S.

Twitter Guidelines: How To Use Twitter Goes Live

We're pleased to announce that our new Twitter guidelines page is now live! These are just some of the featured topics that are covered: Managing Your Account Following The Right People The Differences Between Twitter and Facebook Twitter Lists Hashtag Usage For these and all of the other Twitter guidelines, head on over to our…
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New Twitter Resource

Just a brief update on an upcoming resource, as we're currently finalizing our latest page which has to do with Twitter guidelines. Featured topics will include: how to keep your Twitter account manageable, following the right people, the differences between Twitter and other social media platforms, and much, much more. The page should be up…
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Better Late Than Never: Twitter Confirms Facebook Integration

In a move that some would view as "a long time coming", Twitter recently confirmed integration with Facebook, such as the way usernames, hashtags, photos and more are cross-posted. Rich media features related to the first photo, URL, @mention or #hashtag in cross-posted tweets are now included. As you may already know, we are very…
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Google Places + Google+ = Google Plus Local

Yesterday, we all finally got some news regarding Google Places. As rumored, Places was finally merged with Google Plus, with the final product now being Google Plus Local. This is not only Google's latest effort to move with the times, but to also keep Google Plus as a relevant entity. Google Plus Local will now…
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Facebook Offers – True Social Commerce Arrives

http://youtu.be/B60eo6HcFJg Last week we posted a brief update to our Vegau Facebook page about the latest on Facebook offers. Over the past couple of months, we’ve seen Facebook testing this (latest) Offers feature, and now it appears that the offers are being rolled out to the general public. What's interesting is that Facebook is keeping…
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Seven Social Media Sins That Annoy Your Friends

Just about all of us nowadays use some form of social media, and most who do have accounts on multiple platforms. Being that I'm one of those multiple-platform people, I figured I would share some thoughts on some of the "not-so-good" trends I've noticed - in hopes of making the Social Media Universe a better…
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Tide Takes Another Ride

For many marketing teams, finding the "next great pitch" or creating the "next great ad" can be quite the time-consuming process. Sometimes, however, there are days when things just fall into your lap. That's what Proctor & Gamble, maker of Tide detergent, found out a week ago at the Daytona 500. After NASCAR driver Juan…
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McDonald’s Twitter Advertising Campaign – Epic #McFail

What's that old saying, "if at first you don't succeed"... Try as they did, McDonald's latest Twitter campaign turned out to be another epic disaster. Unfortunately for the fast food giant, this most recent ad campaign - similar to ones before this one - was hijacked by sarcastic internet users who ended up morphing the…
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